Proton have taken South Africa by storm with the launch of their X50 and X70 models – quality SUVs offering discerning drivers comfort, luxury and affordability.
“This is not just the launch of the Proton X50 and Proton X70 – this is the launch of a brand you have heard of, but not met in its partnership with Geely,” says Jebb McIntosh, CEO of CMH (Combined Motor Holdings). With 40 years of success in motor retail, CMH are well equipped to provide a stable platform from which to launch this brand, which will be supported in the market by dedicated Proton dealerships.
The new Proton models are right-hand drive versions of Geely vehicles sold in left-hand markets around the world. However, the new Proton X50 and X70 will benefit from shared group engineering expertise, including technology solutions also found in Volvo models. With Geely providing resources and support for Proton, the runway for vehicles being released in the near future is bound to be exciting.
CMH are thrilled to announce that when buying a Proton X50 or X70, customers will receive a five-year unlimited warranty which is transferable – a move that backs up the quality promise of the product, and reinforces the used-car value on trade-ins. On purchase, buyers will receive a five-year roadside assistance as well as a service and maintenance plan.
The 2022 Proton X50 and X70 offer a host of intelligent and connected features that make driving a pleasure. For enjoyment and convenience, the multiple speakers with power amplifier and subwoofer enhances the music experience while the six USB ports provide ample charging solutions. Additionally, saying “Hi Proton” allows the driver to operate the windows, sunroof and air-conditioning.
Beyond this, the Proton models offer enhanced features for the driver and passengers’ comfort, as well as a sophisticated look. Some of these features (depending on the variant and class) include key activated engine starting to foot sensor boot systems, chrome finishing on the front and rear bumpers, alloy wheels, power tailgate with foot sensor, and Nappa leather seats with black headlining.
The Proton X70 comes with a Proton Intelligent Air Purification System (P-IAPS) – a combination of a N95 cabin filter (incorporated into the air-conditioning) and air purifier system. Combined they work twice as efficiently to improve the air quality inside the cabin.
“We are excited to introduce these fuel-efficient vehicles to consumers across the country. With this significant milestone achieved by Proton this year, it is now possible for consumers to step up and step into, what we are calling, ‘Affordable Luxury’,” says Marius Smal, MD for Proton SA.
Considering the need for fuel efficiency, Proton have created this product that fulfils the desire for a SUV that is not only outstanding in performance, features and aesthetic appeal, but is also affordable to own and run. “The fuel consumption of the Proton X50 is 6,5-litres/100km, while the fuel consumption of the Proton X70 is 7,8-litres/100km,” continues Marius.
Based on current market demand, the new Proton models are quality SUV vehicles set within an affordable pricing bracket. The Proton X50 starts from R449 900, and the Proton X70 from R529 900.
FOR MORE INFO:
Visit one of the CMH Proton dealerships at Ballito, uMhlanga, Durban or Pietermaritzburg and discover Affordable Luxury.