A Hillcrest family who felt the need to do something about the photos trapped on our phones, Gavin and Jude Foulston, with children Layla and Miles, created Skwe. “Even though we had enough photos to completely fill our walls, we didn’t really want that as a solution, and so the idea to display them as magnets up on our fridge appealed to us. In our home, our kitchen is also a place where we spend a lot of time as a family,” says Gavin. “We wanted a solution that allowed us to display, update and rotate our memories as often as we made them.”
Skwe is pronounced square. “We thought we were being quite clever and a little funny when we came up with this name – just not thinking that many people would misread it and pronounce it skew! Really it was just a play on the shape of our square magnets and giving the name a little bit of a South Africanism,” laughs Gavin.
Making it easy to free your photos from your phones, computers or tablets to get them on to your fridges for all to admire and reminisce over, Skwe magnets start conversations and trigger nostalgia. “We offer the perfect gift for those people who seem to have everything but still miss that special someone, like the grandparents who have been given some magnets of family now scattered around the world. Trips to the fridge are now filled with way more smiles. We do have personalised coasters and wooden photo blocks in our range of products as well.”