An explosion of ideas, innovation and business acumen is changing the face of Swim Elite, a popular swimwear business in Durban North.
New owners, Jane Brewer and Kim Watchurst, both pedigreed and multi-disciplined athletes, know the importance of having just the right gear and “off-the-shelf” simply does not cut it! Technology on the swim racing scene has advanced to the stage where a split second is the difference between winning or losing. Race suits include material laced with carbon fibre and aerodynamic goggles give competitors that edge.
While they continue to supply swimmers and triathletes with imported racing brands like Arena and Funkita, they’ve added Rippled Effect – an affordable, locally made range of two-piece cozzies with funky designs and super bright colours – which is proving to be very popular.
The duo are not limited in what they can offer the sporting community. They have a wealth of advice and tips in other areas of expertise.
Jane (top trail runner and triathlete), imports Zone 3 Triathlon gear, Tifosi Sunglasses and a new sports energy supplement called Ei8ght and more; while Kim was SA’s cycling road, time-trial and track champion and South African Triathlon National Champion for many years, competing internationally.
FOR MORE INFO:
- Weekday afternoons or Saturday mornings (by appointment only)
- 9 Beachway, Durban North
- www.swimelite.co.za