The Adidas Originals Run Thru Time three-part short film series concluded in Durban at a third and final launch event at SOHO Store in Morningside, highlighting the Adizero Adios 2 as part of the limited edition 00’s range.
The 00’s range, which became available in stores last week, features three casual-inspired 00’s styles, featuring a mix of premium materials such as soft leather and nubuck.
The full pack of nine iconic running silhouettes – the ZXZ ADV from the 80’s; the ZX 5000 Response from the 90’s; and the Adizeros Adios 2 from the 00’s – is available exclusively at SOHO in Durban, as well as selected stores around the country.
Stocks are limited as only 429 pairs of the limited edition shoes have been made available to the public.
The 00’s short film execution was shot in Durban which provided the perfect backdrop to the cool, casual attitude of the 00’s style.
Featuring scenes from the meat market in Victoria Street to the busy array of taxis in Chatsworth, the video captures the raw nature of the early 00’s and wraps up the three-part short film series produced by local filmmaker Chris Saunders.
For more details on the 80’s, 90’s and 00’s range visit AREA3.co.za.
For more on Adidas-related news visit the Adidas News Stream.
View the 00’s video here.

